Art + Design B.A.: Creative Visual Communication (42 credits)

The Bachelor of Arts in Art and Design develops skills in three concentrations: Design, Fine Art and Art History. Selected courses in design, studio art and art history develop competencies for graduate school or careers in graphic design, marketing, psychology, or education.

DESIGN: is a creative process that integrates art and technology to communicate ideas and information. You will create dynamic solutions in digital graphic design, electronic imaging, illustration, 3D modeling, rendering, 3D printing and other fabrication processes. Up to date industry professional design software will prepare you for careers in the design field. Project based assignments and required internships make sure you will be ready to meet the challenge of the 21st century marketplace. Art directors in graphic, product, and visual communications design studios stress the importance of a strong art background for success in these fields.

FINE ART: is at the heart of creative expression. Fine artists have historically been pioneers for innovations in the fields of design, entertainment, even STEM areas. You will acquire skills in traditional fine art techniques like drawing, painting, clay, traditional and new media. A required thesis project and portfolio will prepare you for the next step, whether it’s graduate school, art therapy, or art education.

ART HISTORY: develops your aesthetic literacy through study of cultural history. You can explore American and world cultures through the study of their art, architecture and design. It is interdisciplinary: incorporating the fields of philosophy, history, political science, literature, and sociology. You will not only learn about the art and architecture of the past, but consider the art of today within its cultural context — your life and the art and design that surrounds you. The B.A. in art history will prepare you for graduate school and careers as a curator, critics preservationist, gallery entrepreneur, educator or consultant.

Core courses common to both programs lay a strong foundation for upper level work in both BFA and BA degree programs and provides the opportunity for students to easily move from the BA into the BFA program within the first two years to timely graduation.

New Mind Design Student Design Agency gives Art + Design majors the opportunity to work in a design agency under the guidance of faculty mentors. Statistics show that most designers and artists will freelance at some point in their careers, so this experiential learning experience will develop entrepreneurship and professionalism.

For more information about the Art + Design department, please contact Debra Wassel at (570) 422-3694 or

Contact Information

Campus Address
Fine & Performing Art Center
(570) 422-3695
(570) 422-3008 (Fax) (Fax)
Title of Department Leader
Department Chair Gallery Director Art + Design
Joni Oye-Benintende
(570) 422-3216
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