PRSSA 2024 Mid-Atlantic District Conference

Bloomfest: Grow Into Your Potential!
In-person - April 19 and 20, 2024

East Stroudsburg University is excited to host Bloomfest, its first-ever District Conference. Bloomfest will have separate panels discussing topics regarding crisis management, social media, entrepreneurship, as well as diversity and community.

Bloomfest will also be holding a speed networking event, in which participants will be able to dedicate one-on-one time with different alumni and professionals. Come ready with your resumes, business cards, and two-minute business pitches!

Email Xzy-NayƩ Campbell with any further questions.

Special Events

Speed Networking

Friday April 19, 5:00-6:30 Speed Networking Event with Alumni & Speakers (Located at the Sci-Tech Building)

  • During the event, PRSSA is hosting more than 20+ alumni for participants to network with to further amplify your career. Participants will have the opportunity to network with a communication professional one-on-one. Bring your resumes, business cards, and more to embark further on your career path!
Conference Reception

Friday April 19, 6:30-7:30 Conference Reception (Located at the Sci-Tech Building)

  • ESU PRSSA will host the Conference Reception & a light dinner will be served at food stations.
  • ESU President and the Provost are expected to attend.
  • Monroe County PA Legislators, Rep. Tarah Probst (D), Maureen E. Madden (D), and PA Senator Rosemary M. Brown (R) will attend and socialize with the attendees.
  • Friday April 19, 1 - 1:40 Welcome Lunch
  • Friday April 19, 6:30 - 7:30 Conference Reception
  • Saturday April 20, 8:30 - 9:00 Welcome Breakfast
  • Saturday April 20, 2:00 - 3:00 Closing lunch & awards

Event Program and Speakers

Time Speaker
Friday April 19th
2:00 - 2:45 Social Media/AI Presentation
  • Alissa Poster '16, Senior Vice President, Branding & Influencer Marketing at Awestruck
3:00 - 3:45 Public Relations and Crisis Management panel
4:00 - 4:45 Governmental and Financial PR
  • Vito Palmeri, Account Director at 5W Public Relations
  • Louis Wein '18, Senior Public Relations Strategist at Fannie Mae
  • Sean Ann Schoen, '13 Assistant Vice President - Director of Marketing at PS Bank
Saturday April 20th
9:00 - 9:55 Leadership Summit - PRSSA updates
10:00 - 10:45 Diversity panel
  • Tameko Patterson, Deputy Director Project Management, Sanofi
  • Avery Gardner '13, Manager, Employee Communications and Engagement, ServiceNow
  • Alyssa Calilap '12, Global Employee Experience Lead, Sanofi Consumer Healthcare
11:00 - 11:45 Celebrity & Fashion PR Presentation via Zoom
  • Chelsea Martineau '15, Manager, Media Relations & Public Affairs at Pandora (previously Senior Account Director at LaFORCE, & Account Manager at Sunshine Sachs)
12:00 - 12:45 News Media Relations Panel
1:00 - 1:45 Recent Alumni "Where are they now?" Panel

Contact Us

If you have any questions about Communication, contact our department secretary at (570) 422-3812 or email

Contact Information

Campus Address
Monroe Hall
(570) 422-3812
(570) 422-3402 (Fax)
Title of Department Leader
Department Chair
Andrea McClanahan
(570) 422-3697