Where Sport Management Becomes a Career

Learned Skills

• Develop expertise in sport marketing, sponsorships, and fan engagement.
• Learn the fundamentals of sport event and facility management.
• Study athletic administration, leadership, and coaching development.
• Understand financial management and revenue generation in sports.
• Explore legal and ethical issues shaping the sport industry.

Internships & Training

• Gain real-world experience through collaborative sport industry projects.
• Complete a required internship with professional or collegiate sport organizations.
• Connect with sport business professionals through networking opportunities.
• Work alongside faculty with industry knowledge and leadership experience.
• Build a portfolio of hands-on skills valued across the sport industry.

Career Opportunities

• Work with professional teams and major sport organizations.
• Lead operations in sport venues, facilities, and event management.
• Support collegiate athletics as athletic administrators and program leaders.
• Pursue careers in sport marketing, sponsorships, and fan engagement.
• Coach and mentor athletes across youth, high school, and collegiate levels.

The Way of the Warrior

At ESU, students and faculty share a commitment to teamwork, leadership, and success—on the field and in the sport business world.

ESU's Network

Connect with faculty, alumni, and sport industry partners in a regional hub of professional teams, venues, and sport organizations.

Live, Learn and Succeed Here

Study in the beautiful Pocono Mountains while gaining hands-on experience in one of the nation’s most dynamic sports markets.

Encounter New Prespectives

Learn from experienced faculty and collaborate with classmates who bring diverse perspectives and shared passion for sport leadership.